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You can create more value. Learn to tell stories that resonate. Work to gain more trust. And discover how to serve your audience more effectively.
In today’s cluttered environment, it’s essential that you discover how to cut through the clutter and be heard. This 100-day seminar will teach you, inspire you and connect you to peers who will help you bring your work to a larger and more receptive audience.
Three months of collaborative work in marketing strategy and tactics, with new material every day. Not just access to information, but a learning environment that will challenge you and push you to create better work.
With videos, exercises and group work, this seminar will take 50 to 100 hours to complete. Risk-free 100% money-back guarantee.
If you want to share something, spread something or build something, you'll need to market it. This in-depth seminar doesn't require any specific pre-requisites, only the desire to show up and do the work in service of making change happen.
This Seminar will reward the time you're able to put into it. You can plan on devoting time every day to this seminar—you'll watch the video lesson and can contribute to the online discussion boards, but you can adjust the pace to match your schedule. If you miss a day or two, you can always catch up, because the videos are always available and the discussion continues.
The first seminar of its kind. A chance to be part of an ongoing seminar with one of the world's experts in marketing.
Every other day for 100 days, new video material is added to the seminar. Every day, you'll be able to engage with other students, post your work, develop your perspective and get ever closer to making the impact you seek.
Once you've joined the seminar, you can start when you like and participate in any part of the seminar that's been posted. The seminar unfolds week after week, and you can take it at your own pace. The seminar won’t work without your active participation though, so plan on about 30 minutes to an hour each day you spend in the seminar.
Seth Godin has a lifetime of hands-on experience in creating marketing that works. In this practical seminar, you’ll learn to understand the changes that have transformed the world of marketing, and even better, how to put these concepts to work for you.
“Twenty years later, marketing is still taught backwards. It’s assumed that marketing is something we do TO our audience, for the sole purpose of meeting our own goals. But marketing is now something we do WITH our tribe, helping them reach their goals first.”
This seminar is aimed at product marketers, entrepreneurs, freelancers, non-profits, teachers and anyone who seeks to change minds, grow share and make change happen.
It teaches you how to create transformational stories, how to invent products and services that spread, and how to engage with customers for the long haul.
This is a seminar about building a machine, a marketing machine, a process and a practice that produces value daily. Value for you, for your clients/bosses and most of all, for the customer.
More powerful than a textbook and far more than a series of lectures, this workshop gives you the opportunity to focus on ideas as they unfold over time. You’ll be encouraged to connect with other marketers, share your work and dig ever deeper.
With more than 50 lessons, more than 5 hours of video, exclusive content, dozens of projects, group connections and recorded Q&A sessions, expect a drip-by-drip transformation. New content is added regularly during the 100 days of the seminar. Find out more details on our FAQ.
All the prior lessons are easily accessible, so you can engage with the seminar on your own time, as you find the insights that resonate and work with groups to get the feedback you seek.
Every day for three months, videos will be dripped to your account. Some lessons will include recorded answers to submitted student questions as well as a homework assignment to be done individually or in groups. You’ll also have access to dozens of case studies that showcase marketing solutions in real contexts.
The seminar has its own dedicated moderator, who will help focus your energy on creating marketing that works. Every week, Seth will upload recorded answers to some of your posted questions. There's no 1:1 time with Seth… even better, there's the dynamic of interacting with others on the same journey, an ongoing discussion among people who are seeking to make change happen by telling stories that resonate.
American Way Magazine called Seth "America's Greatest Marketer." That's probably an exaggeration, but this seminar will help you learn what you can do to spread your ideas, change minds and make an impact.
The best time to begin is right now.
This marketing seminar serves everyone from freelancers to CEOs, from non-profit fundraisers to political organizers. It's not designed for a specific role or title. It's designed for people who want to get better at marketing so they can cause the change they seek. Is that you?
The Seminar contains 50 videos, dripped out over 100 days, and you're welcome to take far more than 150 days to complete it. We're keeping the site open for six months. Because the conversations are ongoing, it's easy to catch up. The time you invest in the Seminar will be repaid by the feedback you give and get from others—and there's no pressure to engage every day. Our hope is that as you discover the power of this shared learning experience, it will be easier to find the time.
The Seminar is open now, and new material is published beginning on May 5, 2017. We'll be developing the content as you work through this inaugural session of the Seminar, so it pays to join us now. The last day to join the seminar is May 11, 2017.